Notes from the build.

The 90-Day Admissions Engine

For U.S. addiction treatment centers doing $100K+/month who want to stop bleeding patients between Google and the front desk — without raising ad budgets.

1. 1. The 90-Day Admissions Engine (anchor)
   The full framework. 6 admission leaks. 3 phases. The math. The cheat sheet. Read this first.
   31-MIN READ · 6 INLINE ILLUSTRATIONS
2. 2. Case study — 12-bed PHP, 8→14 patients, $0 new ad spend
   The 4 moves, the full numbers, what didn't work, what we kept in our playbook.
   20-MIN READ · 4 INLINE ILLUSTRATIONS
3. 3. Case study — $4,200/mo Google Ads returned 22 admissions (same budget)
   The 7-campaign teardown. 5 killed, 3 rebuilt. Plus the 5 questions to ask your Google Ads provider this week.
   22-MIN READ · 4 INLINE ILLUSTRATIONS
4. 4. The 14-minute speed-to-lead fix that 4×'d admission rate — out next week
5. 5. 38% → 71% occupancy in 7 weeks (GBP + SEO + speed) — coming
6. 6. Cold state expansion, 47 calls in 90 days — coming